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Banner is a graphical web-advertising unit. The unit ideally measures 468 x 60 i.e. 468 pixels wide and 60 pixels long. Nowadays, banner predominates the online advertising. Banner ad is small rectangular advertisements that appear on all types of web pages. It varies in look, content and theme. Banner is the main source of Internet based marketing and provide global platform for placing your product or service information. This graphic component is somewhat similar to advertisements in a printed publication of any magazine or newspaper. But, banner ad has capability to turn a simple reader into a potential customer by redirecting them to advertiser's website. Banners become the major part of the World Wide Web world. Ad copywriters continuously look for new designs to grab the visitors’ attention and compel them to click on banner. In order to insist viewers it is necessary that banner should arouse the visitor’s curiosity.
There are several types of banners varies in sizes and shapes. Each of the banners is designed with a specific purpose and reflects particular messages. The placements of banners on website plays vital role in attracting people and generating clicks. For instance if you place banner at the top of your website or on your website header, it mostly showcased the company’s image while pasting the banner within the content area drives lots of clicks, and footer banners perform really well if they are particularly large in size.
At Apki Website, we design eye catching and impressive banners for different kinds of needs. There are a lot of advantages of banner for your business. They are the oldest way to make an instant impression on the clients mind. Whether it is announcing a new product or a service or building your brand though visual advertisement it can sure make an impression, banner advertising is the most cost effective and popular. The banners are visible and are noticed by customers instantly. The offer or the product it shows gets noticed and this for sure increases sales. The interested customers are will keep the offer period in their minds. Informing your customers is very important, they should know about your product to make it a brand name that people can recognize. Banners can help you with this as you can advertise your product at different places and periods of time. You can tell the world about your products through graphics and even animation. Also, banner advertising is easy on your pocket in comparison to the other forms of advertising like TV ads, Social media ads, newspaper ads, or press releases.